Hello,
I have in mind to orquestrate the creation of 3 different types of commercials. I know what channels I want these 3 different commercials on, they vary in their purpose. I understand add agencies are out there to facilitate everything from creation to airtime contracts, but since I have nobody I trust that I can consult I figure this email the best starting point.
So here are my questions:
Q#1.
What entity is best for direct inquiry for best estimate/costing of spot rates? In particular one of the commercials is intended for BET (black audiences), another for Latin America (Univision & telemundo) and finally the last for mainstream America.
I have done some research and got all the phone numbers I need but have doubts as to whom to direct myself to or whether to call the show I want the commercial to show on or the channel or the network, the department, how to request spot rate, etc?
Q#2.
The themes of the commercials I intend to see made a reality are in general, anti-drug/violence pro studies <for adolescents>, supermarket branding, and food label branding. What specialty should I seek in the producer/director that will be in charge of taking my vivid descriptions of what I want and draft script and making them a reality?
Q#3.
I would like to integrate spongebob in the food branding commercials. Who should I talk to get proper permission and/or pricing for this?
Thank you
Tags: advice, commercial